The Probiota Americas Conference in Chicago this past month produced exciting new information on probiotics and consumers awareness of their benefits. Some hopeful information came from a recent survey by AIDP which measured consumers usage of prebiotics and probiotics.
What we learned is that the word is getting out. In an article by Hank Schultz, he talked about the survey results. “In a poll of 400 dietary supplement users, it was revealed that more than 38% would be very likely or somewhat likely to try a prebiotic with strong digestive and immune health benefits. The survey also showed that 44% of these consumers had tried a probiotic supplement. Further results showed that more than 60% of respondents would be interested in buying a product that contained both a prebiotic and a probiotic.” This reflects a better understanding of the role these supplements have in digestive and immune wellness.
Furthermore consumers would be more likely to try a product that was backed by research and human clinical trials. The vast majority of solid probiotic research has occurred in just the past 3 years with the conclusion of the largest consortium of scientific research on the human gut ecology called Human Microbiome Project. For the latest findings and research in relation to probiotics check our Microbiome Series with Microbiologist Kiran Krishnan.
What is the Difference Between a Probiotic and Prebiotic?
We know that feeding the existing bacteria is just as important as introducing new bacteria in the gut. Prebiotics stimulate the growth and maintenance of our beneficial gut microbiota. Probiotics increase the diversity of our bacteria and increase its numbers. Our clients have reported the most improved results when taking both a prebiotic and probiotic together for a two-three month period.